The positioning in search engines can be carried out in a non-professional way, however if we want to obtain real results and position ourselves among the first results we must have help. The advantages of contracting digital marketing agencies specializing in SEO are many, Google gives us some parameters to know their criteria, however only SEO agencies know all these possibilities.
Why hire an SEO agency
- SEO techniques are many, however the fundamentals can be handled by most of us. The problem lies in knowing how to apply them correctly. Google penalizes many practices if they are applied systematically or too insistently. On the other hand, in order to obtain a good web positioning, the follow-up must be continued, something that can only be achieved through professional work.
- SEO is not a standard job. It is not possible to apply the same tools to each type of company. SEO agencies know many different techniques that apply to different cases. In addition, the objectives of each client are usually very different, to attend each case conveniently we must examine the priorities, know the objectives and finally design a personalized strategy.
- We should not rely on short-term results. The positioning is a way like little to medium term, nevertheless the agencies guarantee us results. Short-term techniques carry penalties and volatile positioning, on the contrary, a long-term job may not guarantee any effective result. SEO agencies guarantee actions in convenient and safe terms.
- Penalties are very common if clean techniques are not used. The use of tools known as “black hat” is very common, however Google provides penalties and penalties for its improper use. Sometimes a private individual may incur in these infractions without realizing it, however the agencies guarantee a work in accordance with the requirements of the search engine, in this way no non-permitted techniques are incurred and the risk of being penalized is eliminated, something that usually ends with the work done for months.
- Many times we manage to achieve some success in positioning ourselves, however we are not clear about the key we have played. The SEO agencies carry out personalized planning and measure times and tools, in this way the result is perfectly known, you can even foresee it, and its causes. SEO agencies have an area of reports that measure the results and explain them to the client.